Ewance Success Story

Shaping the Next Wave of Technical Leaders in Business and Engineering

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University of Alabama

At the vanguard of academia where traditional excellence meets innovation, the Culverhouse College of Commerce has long stood as a pillar of forward-thinking business education. Esteemed for its dynamic curriculum that weaves together the threads of business strategy and analytics, the College has embraced a partnership with Ewance that further cements its reputation as a crucible of global market leaders.
This alliance has been a catalyst for an enriched academic ethos at the College, one that mirrors the pulsating rhythm of international commerce and industry. With a commitment to pushing the boundaries of what business education can achieve, the Culverhouse College of Commerce and Ewance together foster an environment where critical thinking, strategic problem-solving, and innovation are not just taught but lived experiences.
Through this collaboration, students are exposed to the complexities and opportunities of the business world, armed with data-driven insights and strategic acumen. The partnership is more than just a bridge between theory and practice—it is a shared journey towards cultivating a cadre of professionals ready to navigate and shape the ever-evolving business landscape.

Professor Spotlight

Dr. Robert M. Morgan

Spearheading this academic transformation is Dr. Robert M. Morgan, Phifer Fellow and Professor of Marketing. As the Director of the esteemed STEM Path to the MBA/CREATE Path to the MBA programs, Dr. Morgan has been a driving force in integrating real-world business challenges into the fabric of the curriculum, fostering an ecosystem where theory and practice converge.

Through our collaboration with Ewance, we've brought the pulse of global commerce right into our lecture halls. The challenges have not only enhanced our students' learning experience but have also served as a catalyst for their professional development. It's an honor to witness how they rise to the occasion, armed with knowledge and driven by innovation, ready to make a mark in the business world."

Dr. Robert M. Morgan, University of Alabama

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